About the magazine advert

I decided to use the same image as from the front cover of the CD cover, this was because i wanted to give an brand identity the tasks so that they would both be recognised as the pretender album cover. The design was a stretched image of the front cover of the CD front cover. I did this so the public would be easily be able to associate them together.

I decided to put it landscape, firstly so i would be able to alter  the pictures size without reducing quality of the image but also to allow so it would allow more room for text so was able to increase the size making it more eye catching to the public.

I used 2 different types on font, the first was hand written for the name of the album and band i used this as i thought it gave a more interesting technique and makes it stand out against the other text and back ground. The second i used what i felt was a similar looking text to the previous text, i decided to use it as it gave a good effect and didn't draw the attention away from the other aspects such as the producers and logo.

I decided for the release date to just put "out soon" this is because i thought it would add a sense of mystery and the unknown, this matches the connotations of the pretender title. I also used "out soon" as i wouldn't have to be too specific of when it would be released.

I used Sony music as the record label as it is well known and any may be see as reinforcing the quality/repuatility of the foo fighters and album.

I used a picture of the main singers, zoomed in a drew this used both paper and digital art techniques. I firstly drew an pencil design of a colse up of the face just showing the eye, hair, eye brow and top of nose. After i completed the design i scanned it into the computer and using the drawing programme Sai i added line art. (the process of adding the basic outlines to a picture often used before colouring/shading). I then began to shade and colour the image in greys and blacks. This monocrome effect i believe helps focus the public on the eye which is coloured. I used greys and blacks as i thought it also had conitations of loss of hope and degridation. I coloured the eye yellow as a later image produced by Zak of the lead singer had yellow eyes and added basic eye colours and details  such as highlights. I used the picture of the eye to help symbolsie hope, as it is bright agaist the dull colours background. There are also conitations of the eye being the windows of the soul, this could suggest rebeliation agaist the dull and dark image/system.